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April 2020 (3 posts)

Prepare Your Nonprofit for #GivingTuesdayNow on May 5
April 17, 2020

JasmineIn response to the unprecedented need for nonprofit support created by the novel coronavirus (COVID-19) pandemic, GivingTuesday is organizing #GivingTuesdayNow, a global day of giving and unity, on Tuesday, May 5.

To help you prepare, join our free webinar with GivingTuesday’s Chief Strategy Officer, Jamie McDonald. Get the strategies you need to succeed.


Webinar: Get Ready for #GivingTuesdayNow on May 5th: A Global Effort in Response to COVID-19  

Date: April 17, 2020  

Time: 2-3:00 pm EST 

Register for the webinar


In addition to the webinar, here are 3 tips to help your organization prepare for #GivingTuesdayNow:


1. Add a COVID-19 related update to your Mission and Programs on GuideStar

This only takes 10 minutes and is the quickest way to let donors know how you are supporting communities affected by this pandemic.


2. Claim your GuideStar Seal of Transparency

Funders use these Seals to validate and guide giving activities. Learn more about Seals in this blog article and claim your first seal in 15 minutes!


3. Contact your past supporters in advance

Previous funders are more likely to fund your cause again. Prior to #GivingTuesdayNow, connect with past funders to update them on your current programs and inform them on how they can help.


For more information, register for the webinar today!


Win Funding Faster by Earning a Seal of Transparency in 3 Simple Steps
April 16, 2020

Increasing the levels of trust and communication between nonprofits and prospective grantmakers is crucial to securing the funding you need to carry out your workEarning your Seal of Transparency on your GuideStar Nonprofit Profile is a key step in that process. 

Read on to learn more about Seals of Transparency and how you can claim your first Seal in three easy steps! 



What are Seals of Transparency? 

Seals of Transparency are free, tangible ways to demonstrate your organization’s commitment to transparency and build confidence among potential supporters. 

A Seal of Transparency appears on an organization’s Nonprofit Profile on GuideStar when the organization has publicly shared important information about its work. 


How do I earn my first Seal of Transparency? 


1. Claim Your Nonprofit Profile 

In 5 minutes, you can claim your organization’s Nonprofit Profile on GuideStar or create one if needed. It’s one of the easiest ways to grow your digital footprint and increase your access to hundreds of funders as a nonprofit.  

You can get started here. 

If you’ve already claimed your profile, head to step two! 


2. Update Your Nonprofit Profile 

Now that you’ve created a profile for your organization, update it with basic information (including your logo, mission statement, and program areas) to earn a Bronze Seal – it only takes 15 minutes. 

Adding additional information to your profile, including your organization’s financial statements, goals, and strategies will help you earn Silver, Gold, and Platinum Seals!  


3. Promote Your Seal 

Use your Seal like a badge of honor!  

Funders refer to a nonprofit’s Seal of Transparency to validate their organization before distributing grants. Promoting your Seal provides prospective funders with added reassurance that your organization is legitimate and transparent. 

Download your Seal of Transparency outreach toolkit to display your Seal on your organization’s website, social media channels, and more. 


To learn more about Seal levels and what is required to earn them, view Introducing our 2020 Seals of Transparency on the GuideStar blog. 

By Eva Nico, Senior Director at Candid. 


Finding Support for Your Nonprofit during the COVID-19 Pandemic
April 07, 2020

The novel coronavirus (COVID-19) has forced us all to rethink how we fundraise so that we can continue to support the communities we serve.

Candid has developed a virtual coronavirus (COVID-19) resource page for nonprofits to gather information regarding funding opportunities, global giving, and relevant news items.

Here are additional actions you can take at this time to help boost your fundraising:


Tip 1: Look for Organizations Providing Relief

To help alleviate the effects of COVID-19 on nonprofits’ ability to carry out their work, organizations have created relief funds and other forms of support.

Candid has proactively compiled a list of these funds for nonprofits to access. The list is updated in real-time and can be sorted by geographic location. Access Candid’s coronavirus (COVID-19) relief funds list.


Tip 2: Connect with Past and Prospective Funders

Grantmakers are eager to support nonprofits. Proactively contacting and establishing relationships with funders is key to getting on their radar and securing much needed grant funding. Additionally, prioritizing past funders can help you gain funding faster as they are familiar with your work and more likely to fund you again.

Foundation Directory Online subscribers can view the Past Funders icon in search results andPast funder icon
on funder profile pages to see which funders have previously supported their work. Learn more about viewing Past Funders in FDO.


Tip 3: Go Digital

In the absence of physical meetings and events, cultivate unique virtual experiences to garner support for your cause.

Hosting digital events, such as virtual networking chats and webinars, allows for a wide variety of prospective supporters and funders to learn more about your cause.


Candid’s mission is anchored on ensuring the social sector has the information they need. For more information on the coronavirus (COVID-19) funding landscape, visit Candid’s popup page https://candid.org/explore-issues/coronavirus